You are creating/have created a course because the idea sounded good to you. The main question is: does it sound good to the people who you want to buy the course? Do you know who those people are? Have you talked with them in structured conversations? Have you collected and analyzed data about their needs and wants? Will they buy the course from you?
You should be able to answer all of the questions above, prior to investing time and money into creating a course you are not sure will sell.
We want all of our clients to eventually accredit their courses through a reputable accrediting agency. We can start preparing you right now, whether you currently have a course or not. We start by making sure your content speaks to the right people and says the right things to those people. Our precision market research will help you do that.
We offer you several ways to get in touch with the market that will purchase your course.
- Data mining
- Surveys
- Focus groups
- One-to-one interviews
Before you take another step toward creating or revising a course you are not even sure people need/want, click here to talk with us about who your learners are and what they need/want.